Most employers overestimate staff appreciation of workplace benefits – GRiD

Data showed that only 57% of employers measure how much staff appreciate their benefits.
1 min read

Research from GRiD has revealed that while 92% of employers think staff value their benefits, only 52% of employees said they appreciate them. 

Katharine Moxham, spokesperson for GRiD, said: “There is a disconnect between how staff feel about their employee benefits and whether employers have an accurate understanding of employee appreciation in this area. 

“Employers need to get better tuned in, as it is only with appreciation that staff will truly value what they are offered.”

Data showed that only 57% of employers measure how much staff appreciate their benefits. 

Many are unsure if their benefits budget is well spent. 

Of those who do measure, 41% use informal feedback, 40% use a feedback or suggestion box, and 39% track online activity such as clickthrough rates.

Moxham added: “The three most popular methods of measuring staff appreciation of benefits are all reasonably informal which may make them less accurate, so we’d encourage employers to use a mix of informal and formal measurements to get an accurate picture of staff sentiment.

“Employers need to ensure that all of the employee benefits that they offer are valued by staff. 

“What is clear is that employers who do not take any steps to measure whether staff appreciate their employee benefits, and those who only do so informally, do not have a complete picture of whether or not their budget is being well spent.”

She said: “Ultimately, the effectiveness of a benefits package is measured not just by what is offered and utilised, but also by how well it resonates with the workforce.”

Marvin Onumonu

Marvin Onumonu is a Reporter for Workplace Journal and The Intermediary

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