Organisations set to increase AI investment by more than 25% in 2025
According to data from Freshworks, only 4% of UK organisations plan to reduce their AI investment this year.
Half of employees now consider artificial intelligence (AI) a vital tool in their day-to-day work, with 61% of respondents expressing the belief that AI is necessary for their roles, data from Freshworks’ latest AI Workplace report revealed.
This growing recognition of AI’s value is expected to drive a significant increase in AI investment across many organisations in 2025, with a projected average investment increase of 29%.
This shift underscores the crucial role AI is beginning to play in business success.
According to the data, only 4% of UK organisations plan to reduce their AI investment this year.
A large majority of UK organisations (74%) believed that the current pricing of IT vendor products is reasonable, further facilitating increased accessibility to AI tools.
With this growing accessibility, businesses are poised to raise their spending on AI, which is expected to yield greater returns on investment (RoI) as the employee experience continues to improve.
The anticipated surge in AI investment aligns with the growing influence of AI on the workplace.
A recent survey revealed that 72% of UK workers view AI’s impact on their workload positively.
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